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POSITION: Associate Brand Manager

Associate Brand Manager

REPORTS TO:

Marketing Director

GENERAL SUMMARY:

PRIMARY RESPONSIBILITIES:
• Analyze business performance and market trends utilizing syndicated data to assess
brand health and identify actionable insights that can be presented to executive team,
marketing department, and sales leadership.
• Support product innovation and pipeline development through competitive analysis,
consumer research, package design, pricing and promotion strategies, and marketing
support plan.
• Work collaboratively with Marketing Director and agency partners to develop media plan,
support sponsorship activations, and execute field marketing events.
• Lead cross functional team to execute marketing initiatives ranging from innovation
launch to portfolio optimization.
• Partner with Sales team to develop deep understanding of customer business, pricing
strategies, and competitive environment. Leverage knowledge to create strategic selling
stories to support core brand portfolio and innovation.
• Work with graphic design team to create concepts and designs for packaging, trade
shows, advertising, and collateral materials.
• Manage day to day marketing budget and support annual planning process.
• Performs other related duties as assigned.

QUALIFICATIONS:

  • 1-2 years marketing experience - consumer packaged
  • Microsoft Office computer software applications at a high to expert user level.
  • Syndicated data use – IRI/Nielsen
  • Must have working knowledge of Marketing business standards and practices in consumer-packaged goods.
  • Working knowledge of project management, stage gate process
  • Fluent utilizing analytics to make data-driven decisions and recommendations.
  • Self-starter with eagerness to learn & desire to rollup sleeves.
  • Ability to work cooperatively with cross function team as well as independently.
  • Passionate about brands, consumer insights, and excitement about innovation and package design
  • Strong organizational skills, attention to detail, passion for marketing, communication & teamwork, ability to multi-task
  • Flexible and accommodating as priorities rapidly change.
  • Ability to successfully meet deadlines and milestones across multiple simultaneous projects.
  • Outstanding project management skills
  • Knowledgeable of business finances, understand P&L drivers.
  • Ability to anticipate future business opportunities or problems and developing strategies that address them proactively.
  • Strong Microsoft 365, especially Excel, PowerPoint, and Outlook
  • Must be able to read, write, and speak fluent English.
  • Business travel required on occasion between manufacturing facilities in Western Washington and off-site field marketing events.

EDUCATION & EXPERIENCE:

  • Bachelor's degree in marketing or business-related field required.

SCHEDULE:

  • Monday - Friday 8:00am - 5:00pm flexibility on hours, the position will be based out of Ferndale, WA but travel may be required to other manufacturing facilities in Western Washington and off-site field marketing events, 1 day Remote.

PHYSICAL REQUIREMENTS:

  • Office setting and occasional lifting up to 25 lbs.

PAY RANGE:

$76,000.00 - $95,000.00 annually, subject to all required taxes and withholdings.

BENEFITS:

• Excellent benefits including medical, dental, vision, prescription coverage.
• 10 Paid holidays, generous paid time off.
• 401K
• Life Insurance
• Wellness Plan
• Employee Discount

An Associate Brand Manager (ABM) is responsible for leading projects and providing support for the Hempler’s Food Group family of brands. This is a highly collaborative position where you will lead cross functional teams across finance, operations, and R&D to commercialize business initiatives, as well as collaborating with agency partners for media, design, and sponsorship executions. This position requires strong analytical skills to identify key business drivers and develop recommendations to drive business growth. You will work closely with the Marketing Director and Executive Team to develop innovation strategy to address unmet consumer and customer needs to profitably grow the business and will be responsible for commercializing initiatives.

This description is a general statement of required major duties and responsibilities performed on a regular and continuous basis. It does not exclude any other reasonably related duties as assigned. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.

Hempler's is an equal opportunity employer (minorities/females/disabled/veterans). We recruit, employ, train, compensate, and promote without regard to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, disability, veteran status, or any other basis protected by applicable federal, state or local law.

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